Property & Planning Communication

We specialise in understanding where the interests of landowners, local government, national government, interest groups and local communities intersect, then advising our clients on how to successfully navigate that space.

We have earned a well-respected reputation for delivering some of the most high profile and complex developments across London and the South East, recognised at the 2017 Public Affairs Awards when we were named 'Consultancy of the Year'.


Public Affairs

Whether you need to engage with MPs, cabinet members or councillors, we can work with you to devise a strategy to help you to build relationships with the key political decision makers that affect your business.

We help to maximise your opportunities by providing the latest intelligence and reliable insight on policy developments at all levels of government. By producing clear, concise messaging and advising on a timely approach to engagement, we can help you to create and maintain a positive profile.

  • Political engagement
  • Policy analysis and drafting
  • Stakeholder mapping
  • Political audit
  • Message development
  • Party conference programmes

Strategic Counsel

Our wide-ranging and cross-party political network is why we are repeatedly employed by some of the biggest names in property and work on some of the most prominent development projects in London. Using our wide experience we understand the risks associated with political implications and the likely ramifications of delivering change.

We help our clients to navigate the development process by providing high level political advice and providing bespoke strategic plans to engage with key stakeholders at the right time.


Stakeholder Engagement

At Cascade we pride ourselves on our comprehensive approach to stakeholder engagement. We have developed a refined approach which takes account of the political and community landscape, providing thorough analysis, focused strategy development and meticulous planning.

Through rigorous stakeholder audits and our wide ranging expertise, we will work alongside the development team to ensure stakeholder engagement is beneficial to all involved parties.

Effective stakeholder engagement can help to create support for your planning application by actively responding to concerns and identifying supporters, as well as mitigating the number of potential objections.

  • Stakeholder audits
  • Frequent and meaningful engagement
  • Use of previous Cascade contacts
  • Stakeholder mapping

Community Consultation

There is no one size fits all for community consultation. We recognise that each community is unique and each application is different. We take a tailored approach to help our clients maximise engagement with the community.

Poor consultation is as bad for our reputation as it is for our client’s, so we work proactively to ensure we account for the views of as many interested parties as we can

  • Public exhibitions & events' management
  • Workshops and working groups
  • Event management
  • Newsletters, brochures and print collateral
  • Display panels and presentations
  • Distribution and mail outs
  • Online surveys

Construction Communication

Building on established relationships during the planning stages, Cascade manages all aspects of communications during construction, working closely alongside contractors, we represent the client, protecting their brand and ensuring positive PR.

Construction is very visible; dust, increased traffic and noisy works all result in a high level of interest from stakeholders and neighbours. Cascade manages engagement to ensure that you have full control of what is said about the build when talking to neighbours, stakeholders or the local press.

  • Neighbourhood construction liaison groups
  • Regular newsletters
  • Weekly construction updates
  • 24 hour freephone service
  • SMS and twitter news service
  • Crisis communications
  • Events management
  • Support Considerate Constructors Scheme

Crisis Communication

Throughout pre-application consultation, determination period and construction, a development can result in a high level of interest from stakeholders and neighbours – or even the national press. Cascade provides considered, all-encompassing communication plans to ensure your project team is prepared for any potential issues and crises.

Cascade manages all stages of communications to ensure you have full control of what is said about your site once you engage with neighbours, stakeholders or the press.


Monitoring

We ensure our clients are fully briefed with the latest coverage for their campaigns or sites, from local news to political announcements and policy developments; we make sure there isn’t a missed opportunity or an oversight in a key meeting.

We provide weekly and regular updates to make sure our clients hear breaking news stories when they happen - whether it’s in print, online or social media.


PR & Media Communication

Few businesses or organisations can exist in total anonymity; whether you like it or not, people will have something to say about you. Constructing a strong narrative for your business gives you the confidence to decide whether to make a big media splash or maintain a low profile.

Regardless of the size of the company, survival and growth ultimately depends on reputation – it can be your biggest asset. Investing in a good reputation means people will want to do business with you; building strong relationships means you will be portrayed fairly in the media.

  • Reputation management
  • PR and media strategies
  • Media monitoring
  • Corporate communications
  • Crisis communications
  • Press launches and events

Campaigning

Through first-hand experience of managing political campaigns, we apply our successful techniques to our client’s projects, whether it’s fighting a grassroots campaign on the doorstep, uncovering support and interest in a project, generating media coverage to gain visibility or running a social media campaign to reach a wide and varied audience.

  • Media training
  • Strategy and key messaging
  • Drafting campaign messages
  • Campaign websites
  • Producing short films
  • Petitions
  • Rallies
  • Action days

Social Media & Digital Engagement

We advise clients on devising and implementing social media strategies, whether it's listening to what the online community is saying or actively engaging on multiple platforms, we tailor our approach to suit you.

  • Maintaining social media channels and live monitoring
  • Website design and build
  • Drafting campaign messages
  • Real-time website analytics
  • Designed and customisable e-newsletters

Design

Cascade work in partnership with design agency Stone Creative Design. The comprehensive offer presented by our talented design team enables our clients to present their ideas and brand in a simple but persuasive way.

  • Newsletters
  • Advertising
  • Logos
  • Branding
  • Printing
  • Exhibition displays
  • Reports
  • Brochures